Filter By:
- Electric (19)
- Bikes (24)
- Components (15)
- Accessories (76)
- Helmets (7)
- Clothing (3)
- Show More Sizes
- Show Fewer Sizes
- Show More Model Years
- Show Fewer Model Years
Electra Bikes
Electra for the Ride of your Life
Electra's brilliant sense of style and purpose is reflected in every bicycle they build. Since their early days they've pushed the envelope with the finest cruisers, and comfort and commuting bikes. You'll always find cutting-edge designs and the finest materials and technologies, too. Electra's beautiful rides are engineered, designed and crafted to be enjoyed, ridden and treasured.
$569.99
Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll.
- Get the classic look of a beach cruiser with added details that take it to the next level.
- Comfort and control are key with Electra's patented Flat Foot Technology®.
- The linear pull brakes and 7-speed drivetrain give you range and stability.
- Add a bell, basket or a surf rack to make the most of those long summer days.
$1,199.99 - $1,599.99
$1,599.99
Up to 25% Off
The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology turn it into the ultimate riding experience. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic.
- The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control.
- Comfortable cruising comes standard with Electra's patented Flat Foot Technology.
- Rethink "cruising" with a top-assisted speed of 20 mph.
- The easy-to-read LED controller monitors power support and battery charge.
- This Go! e-bike is a modern twist on an American classic.
$499.99 - $569.99
$569.99
Up to 12% Off
The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood.
It's right for you if...
You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads.
The tech you get
Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come.
The final word
For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
- The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills.
- Features our patented Flat Foot Technology for amazing comfort and control.
- Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires.
- Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
$1,199.99 - $1,599.99
$1,599.99
Up to 25% Off
The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology create the ultimate cruising experience whether you're near or far from the beach. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic.
- The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control.
- Comfortable cruising comes standard with Electra's patented Flat Foot Technology.
- Rethink "cruising" with a top-assisted speed of 20 mph.
- The easy-to-read LED controller monitors power support and battery charge.
- This Go! e-bike is a modern twist on an American classic.
$1,799.99
$1,999.99
10% Off
The Townie Go! 7D EQ is the e-bike for everyone, combining comfort and control with the power and fun of an e-bike. Go faster, farther and have more fun with an integrated battery, 3 levels of support, 26" tires, and Electra's patented Flat Foot Technology.
IT'S RIGHT FOR YOU IF…
You thought a quality e-bike was out of reach. The Townie Go! 7D EQ is an easy-to-use and fun-to-ride electric bike at an attainable price. Whether you're an experienced rider or just looking to get back on two wheels, this is a solid choice for anyone looking to enhance their lifestyle.
THE TECH YOU GET
The Electra E-bike System provides confidence and control through three modes of power support through the rear hub motor, while an LED display shows your battery charge and support level. Mechanical disc brakes provide smooth and powerful stopping, and front and rear LED lights add extra visibility.
THE FINAL WORD
Go! to work. Go! to the farmers market. Go! up and down the block with a big grin on your face because this ride delivers more smiles per mile. The Townie Go! 7D EQ is the pedal-assist e-bike for everyone no matter what age, height and experience level.
WHY YOU'LL LOVE IT
- Class 1 e-bike with a pedal-assisted speed up to 20 mph.
- Up to a 40-mile range on a single charge.
- 250Wh rear hub motor delivers 40Nm of torque.
- Monitor level of power support and battery charge with the LED controller.
- Features our patented Flat Foot Technology for ultimate comfort and control while riding.
- Fully equipped with color-matched fenders and front and rear LED lights.
$1,799.99
Bali Go! will transport you deep into the jungles and lush tropical rain forests of Bali. Varying shades of rich metallic green leaves on the fenders and chainguard compliment the cream colored frame inspired by white sandy beaches. The look is complete with a custom debossed saddle and grips with the same leaf pattern and a matching bell.
- The color and culture of a tropical island are captured throughout this luscious ride.
- Features our patented Flat Foot Technology for ultimate comfort and control.
- Reach a top-assisted speed of 20 mph with support from the rear hub motor.
- Monitor your level of power support and battery charge easily with the LED controller.
- Custom embossed saddle, grips and matching bell make this e-bike as unique as you.
$1,359.99
Forget heavy cruiser tandems. We made our own with lightweight aluminum frames and chromoly forks. A clean fusion of Electra’s men’s and ladies’ patented Flat Foot Technology cruiser geometry into one seamless bicycle built-for-two. Crafted with modern components including smooth-braking front and rear roller brakes.
$699.99
$729.99
4% Off
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike.
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe.
The final word
The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$109.99
We love what's inside of that head of yours
Keep it safe with an Electra Commute MIPS Helmet. The perfect balance of form and function, these stylish and sleek helmets are our most advanced yet.
MIPS (Multi-directional Impact Protection System) was developed by brain surgeons and scientists to help reduce rotational forces on the brain caused by angled impacts to the head.
Electra helmets: Making messy hair business professional.
- MIPS Brain Protection System
- Fit retention system ensures easy adjustment and secure fit
- Magnetic Fidlock slide buckle
- In mold EPS with PC shell for maximum comfort and protection
- Certified to NTA 8776 standard and is ideal for e-bike riders
$104.99
We love what's inside of that head of yours.
Keep it safe with an Electra Commute MIPS Helmet. The perfect balance of form and function, these stylish and sleek helmets are our most advanced yet.
MIPS (Multi-directional Impact Protection System) was developed by brain surgeons and scientists to help reduce rotational forces on the brain caused by angled impacts to the head.
Electra helmets: Making messy hair business professional.
- MIPS Brain Protection System
- Fit retention system ensures easy adjustment and secure fit
- Magnetic Fidlock slide buckle
- In mold EPS with PC shell for maximum comfort and protection
- Certified to NTA 8776 standard and is ideal for e-bike riders
- Fit System: HB-80
- Pad Material: Moisture-wicking pads
- Buckle Type: Fidlock buckle
- Includes: Fabric visor
$3,849.99
The Townie Path Go! 10D EQ features our patented Flat Foot Technology and Bosch Performance Line motor for optimal comfort and control.
- Easily monitor detailed rider data in one place with the Bosch SmartphoneHub controller.
- Fully integrated battery on a step-over frame.
- Equipped with front and rear lights, color-matched fenders, ABUS frame lock and rear MIK compatible rack.
- Customize your ride by adding an Electra Ringer Bell or basket to carry your stuff.
$14.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Includes attachment hardware
$599.99
$629.99
5% Off
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$14.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Includes attachment hardware
$28.99
Custom Electra tires make perfect replacements or upgrades.
Propelling you along the pavement. Boardwalk. Whatever.
Product details
- A great classic cruiser tire that adds a touch of retro fun to any ride
- Smooth tread cruiser tire
- Tube not included
- Tires are sold individually, not as a pair
$12.99
How you say "hello" in Electra.
- Oversized bell with cheerful "ding-dong" doorbell style ring
- Fits standard bicycle handlebar
- Includes attachment hardware
$25.99
See and be seen with original equipment lighting.
GENUINE REPLACEMENT PARTS
Safety is a prerequisite for every ride so keep yourself protected and secure with the lighting your bike was designed for.
PRODUCT DETAILS
- Powered by Dynamo front hub
- Includes mounting bracket
$1,799.99
Kakau Go! is an homage to the islands that make up Polynesia, the birthplace of surf. The Matte Ember frame, reminiscent of lava rock that can be found throughout the islands, is complimented by a tribal pattern inspired by the traditional tattoo art form, known as Kakau. A wood grain underlay throughout represents the Koa tree and wood used for early surfboards. Custom grips, saddle and bell complete this awesome e-bike.
It's right for you if...
Electra Artist Series e-bikes allow for the ultimate expression of design and style, but not at the sacrifice of modern technology. The Kakau Go! is nothing short of unique featuring carefully crafted details throughout while the pedal-assist e-bike system provides smooth support up to 40 miles. Individuality and fun come standard.
The tech you get
Don't let the name Cruiser fool you, we took the bike that started it all and kicked it up a notch with a rear hub motor featuring three levels of support. Even as a single speed, the Electra e-bike system tackles pesky hills and longer rides. Mechanical disc brakes provide powerful stopping while 27.5" tires ensure a smooth ride to the beach and back. Custom fenders, saddle and grips, and matching bell make this one fun, stylish ride.
The final word
Attitude paired with the power of an e-bike, the Artist Series collection takes Electra comfort and quality to the next level by delivering unparalleled attention to detail, intricate design and individuality. Kakau Go! gives you that feeling of discovering that coveted, secret surf spot.
Sizing:
- 160 - 185 cm
- 5'3" - 6'1"
$449.99
It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest.
It's right for you if...
You appreciate the look of a classic beach cruiser, but don't mind extra comfort and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop.
The tech you get
The single-speed Electra Cruiser 1 features a sturdy steel frame paired with alloy rims and stainless-steel spokes on RetroRunner tires. Custom swept back handlebars and coaster brakes make this an easy-to-use and comfortable ride.
The final word
Nothing compares to the comfort and style you find on an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
- The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are.
- It features our patented Flat Foot Technology® for amazing comfort and control.
- Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake.
- Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
$289.99 - $359.99
$359.99
Up to 19% Off
Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall.
It's right for you if...
You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels.
The tech you get
Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop.
The final word
There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are.
Why you'll love it
- Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming.
- Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck.
- Easy-to-remove training wheels that require no tools.
- 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day.
- Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings.
- Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.
$49.99
Ride smart. It's a no brainer.
If you're going to rock a helmet on an Electra, rock an Electra on your helmet. Choose between awesome colors and graphics that fit your style.
Electra helmets: Making messy hair cool since 2016.
- Durable ABS hardshell for protection and EPS foam liner for security
- Size small fits circumference 48cm - 54cm and hat sizes 6 1/2 - 6 3/4
- Size medium fits circumference 55cm - 58cm and hat sizes 6 7/8 - 7 1/4
- Size large fits circumference 59cm - 61cm and 7 3/8 - 7 5/8
- Small size generally fits children while medium and large sizes fit adults
- Fit System: HB-80
- Pad Material: Moisture-wicking pads
- Buckle Type: Standard buckle
$49.99
A pair of Electra's Townie Aluminum Fenders on your ride will let you pedal even in less-than-ideal conditions. They're made from durable, low-maintenance aluminum and offer full coverage so you'll arrive squeaky clean. All mounting hardware is included for quick and easy installation.
$9.99 - $12.99
Electra's Seatpost Clamp w/Rack Mounts is the crucial link between your bike and your rear rack. It replaces the standard seatpost clamp to allow rack installation on bikes not originally fitted with rack eyelets.
$89.99
Carry your cargo in style.
High-end storage for a high-end ride
So clean and sleek, it elevates every outing into a 5-star ride.
Plus, it's the perfect fit for everything from books to beach towels to burritos.
Product details:
- Lightweight aluminum
- Black powder-coated finish
- MIK rack compatibility plates sold separately
- To install the basket to an MIK rack, purchase the MIK Adapter Plate
- To install the basket to a non-MIK rack, purchase the MIK Carrier Plate
Specs:
- Dimensions: 39.6cm (l) x 24.8cm (w) x 21.0cm (h)
- Basket type: Rear basket
- Weight capacity: 20 lbs (9 kg)
- Attachment: Bolt-on
- Includes hardware: Yes
- Material: Aluminum
$649.99
This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets.
It's right for you if...
You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish.
The tech you get
Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels.
The final word
The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D.
Why you'll love it
- Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability.
- The foot-forward, upright riding position provide optimum speed, comfort and control.
- Choose from a variety of colors.
- Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee.
- Top it off with an Electra helmet and arrive fashionably safe.
$749.99
You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.
$55.99
Rack 'em up!
- Add carrying capacity while looking stylish.
- Perfect for hauling your favorite belongings.
Product details
- Compatible with MIK accessories
- Alloy heavy-duty 12mm diameter bars
- Carrying capacity up to 25kg or 55lbs.
- Stainless steel hardware included
- Rear rack designed to be compatible with Electra Vale models
$74.99
This basket is as sweet as honey.
It's perfect for holding all your things, large and small. Easily attach and remove this quick release basket from your headset for added functionality and fun.
You have things. We have things to hold those things.
- Quick release bracket included
- Proprietary Electra design
- Honeycomb patterned stamp
- Quick release unit mounts to handlebars
- Powder coated steel
- Carries up to 5kg (11lb)
- Dimensions: 34cm (l) x 23cm (w) x 27.5cm (h)
- Attachment: Quick Release
- Includes hardware: Yes
- Material: Steel
- Weight: 1g
$49.99
Kickstands make it easy to park your bike anywhere while keeping it from getting damaged.
- Perfect for supporting the added weight of eBikes
- Adjustable length adapts to nearly all bikes with 24"-29" wheels
- Hardware included
Specifications:
- Length: Adjustable
- Mount: Center
- Attachment: Bracket
- Leg Quantity: Double
$49.99
Wet weather is no worry when you've got Electra's Cruiser Essential Aluminum Fenders. They're made from durable, low-maintenance aluminum and offer full coverage so you'll arrive squeaky clean. All mounting hardware is included for quick and easy installation.
Page 1 of 5
Next page